Brands & Borders - Linguistic Brand Checking

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  • About Us
  • Meet The Team
  • Services
    • Linguistic Disaster Checking
    • Name Check
    • Culture Check
    • Message Check
    • Logo Check
    • Localising Your Survey
  • Our Process
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Email:enquiries@brandsandborders.com

International Brand Culture Check


Are you concerned that your brand could have negative cultural connotations? If so, this is the service for you. We will comprehensively check your advertising material, product packaging, market positioning and brand colours globally.

If you are currently advising a client on the design of their logo, or want to check whether your existing logo is appropriate for international expansion.

Contact Us Today

Is there anything about your brand name, product or service that might cause religious offence or incite bad feeling?

Are there any graphics, instructions or directions on your packaging which might directly cause offence, be misconstrued or have a bad innuendo?

Are the colours of your brand, packaging or advertising appropriate to the target market? Do these colours have other meanings that your brand and managers should be aware of?

Is the marketing message corrupted when read from right to left or down and upwards as in many Arabic or Far Eastern countries?

Are religious customs in your target market likely to have an impact on your marketing collateral e.g. the impact of gender?

DISASTER
CHECKING


Is your brand linguistically and culturally suitable for your marketplace?

How we help

NAME
CHECK


Company name, product name, brand names and trademarks.

How we help

CULTURE
CHECK


Product packaging, target market, advertisements and colours.

MESSAGE
CHECK


Website content, brand message, slogan, strapline and marketing collateral.

How we help

LOGO
CHECK


Shapes, images, colour and positioning

How we help

LOCALISATION OF
YOUR SURVEY


Adapting the questions to be applicable in each country.

How we help

A LINGUISTIC BRAND CHECKING SERVICE FOR ANY PRODUCT ANYWHERE IN THE WORLD

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Email:enquiries@brandsandborders.com

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